Press Releases

red and yellow triangular watermelon cut-out on marble cheese board

Here you’ll find our most recent consumer and trade press releases.

Of course, our content doesn’t end there. We keep a continuous promotional editorial calendar across our social media platforms.

Watermelon Board Announces Winners of the 2025 Retail Merchandising Contest, Merchandising excellence at an all-time high with Heritage Co-op taking home the Grand Prize

Winter Springs, FL – October 20, 2025 — The National Watermelon Promotion Board (NWPB) is proud to announce the winners…

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Watermelon Board Elects New Leadership at Spring Board Meeting

Lee Wroten, representing District 2, was re-elected to serve as president for a second term. Chad Chastain (District 1) will serve as first vice president, while Camille Lombardo (District 5) was elected as secretary/treasurer. Completing the executive committee are Tony Moore (District 3), Renee Goodwin (District 4), Chris Dyer (Importer, not pictured), and ex-officio member Christian Murillo (Importer, not pictured).

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NWPB Holds February 12th, 2025 Teleconference to Nominate Producers and Handlers to Serve as District 4 Directors

District 4 Nomination Teleconference WINTER SPRINGS, FLORIDA – The National Watermelon Promotion Board (NWPB) will hold a teleconference on Wednesday,…

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NWPB Holds February 12th, 2025 Teleconference to Nominate Producers and Handlers to Serve as District 5 Directors

District 5 Nomination Teleconference WINTER SPRINGS, FLORIDA – The National Watermelon Promotion Board (NWPB) will hold a teleconference on Wednesday,…

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Watermelon Board Assessment Increase Approved

Industry Supports Expanded Promotion of Watermelon Winter Springs, FL – December 20, 2024 – The National Watermelon Promotion Board (NWPB/Board)…

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Key Shopper Behaviors Drive Growth of Watermelon Category

The U.S. watermelon category has experienced strong growth over the last year, with households across the country making an estimated $2.7 billion in fresh watermelon purchases.

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