Press Releases

red and yellow triangular watermelon cut-out on marble cheese board

Here you’ll find our most recent consumer and trade press releases.

Of course, our content doesn’t end there. We keep a continuous promotional editorial calendar across our social media platforms.

Watermelon Board Elects New Leadership at Spring Board Meeting

Lee Wroten, representing District 2, was re-elected to serve as president for a second term. Chad Chastain (District 1) will serve as first vice president, while Camille Lombardo (District 5) was elected as secretary/treasurer. Completing the executive committee are Tony Moore (District 3), Renee Goodwin (District 4), Chris Dyer (Importer, not pictured), and ex-officio member Christian Murillo (Importer, not pictured).

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NWPB Holds February 12th, 2025 Teleconference to Nominate Producers and Handlers to Serve as District 4 Directors

District 4 Nomination Teleconference WINTER SPRINGS, FLORIDA – The National Watermelon Promotion Board (NWPB) will hold a teleconference on Wednesday,…

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NWPB Holds February 12th, 2025 Teleconference to Nominate Producers and Handlers to Serve as District 5 Directors

District 5 Nomination Teleconference WINTER SPRINGS, FLORIDA – The National Watermelon Promotion Board (NWPB) will hold a teleconference on Wednesday,…

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Watermelon Board Assessment Increase Approved

Industry Supports Expanded Promotion of Watermelon Winter Springs, FL – December 20, 2024 – The National Watermelon Promotion Board (NWPB/Board)…

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Key Shopper Behaviors Drive Growth of Watermelon Category

The U.S. watermelon category has experienced strong growth over the last year, with households across the country making an estimated $2.7 billion in fresh watermelon purchases.

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Watermelon for All: NWPB Keeps Marine Corps Marathon Hydrated for the 11th Year

National Watermelon Promotion Board (NWPB) participated in the Marine Corps Marathon (MCM) for the 11th consecutive year. Known as “The People’s Marathon,” the MCM is celebrated annually on the last Sunday of October and stands out as the largest marathon worldwide that does not offer prize money. Instead, it champions a spirited community experience, highlighted by the distribution of refreshing watermelon. This year, 16 pallets of fresh watermelon were enjoyed by participants and supporters from every U.S. state and numerous countries at the Finisher’s Festival, celebrating their marathon achievements.

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