NWPB Announces Watermelon Resource Available for Registered Dietitians

Registered dietitians can explore the “Wide World of Watermelon” for ready-to-use facts and ideas tailored to their practice area.

Winter Springs, Fl. – June 2019 – The National Watermelon Promotion Board (NWPB) announces a newly developed “Wide World of Watermelon Registered Dietitian Toolkit.” The toolkit offers resources tailored for specific RD practice areas including media and communications, school nutrition, retail and supermarket, sports dietetics, private practice and foodservice.

“Dietitians are trained in nutrition science and fundamentally know that watermelon is a healthy choice. The toolkit goes beyond nutrition to package information and ideas that practicing RDs can implement in a variety of settings, from media and communications to school or sports nutrition,” shares Stephanie Barlow, NWPB senior director of communications.

The Wide World of Watermelon Registered Dietitian Toolkit makes it easy for RDs to find watermelon’s health benefits, versatility, selection and preparation tips, story and demonstration ideas for every season, flavor pairings and other key facts. The digital resource, available at Watermelon.org/Nutrition, also provides links to recipes, articles, cutting and yield infographics, MyPlate guidelines and other educational tools.

“As a nutrition professional focused on sports training, watermelon is a great fit to support active individuals in exercise and body repair. With the toolkit from NWPB, key messages and resources about watermelon as a source of potassium and L-citrulline, for example, are at my fingertips,” comments Chrissy Carroll, MPH, RD, LDN, ACSM-CPT, USAT Level I triathlon coach.

The new RD toolkit was launched at the recent Today’s Dietitian Symposium and is being promoted to a variety of dietetic practice groups.

Download This Release

About National Watermelon Promotion Board

The National Watermelon Promotion Board (NWPB), based in Winter Springs, Florida, was established in 1989 as an agricultural promotion group to promote watermelon in the United States and in various markets abroad. Funded through a self-mandated industry assessment paid by more than 700 watermelon producers, handlers and importers, NWPB mission is to increase consumer demand for watermelon through promotion, research and education programs.

A serving of nutrient-dense watermelon provides an excellent source of Vitamin C (25% DV), a source of Vitamin B6 (8% DV), and a delicious way to stay hydrated (92% water), with only 80 calories per 2-cup serving. Watermelon consumption per capita in the United States was nearly 15.5 pounds in 2022. Watermelon consumption in the United States was nearly 5.2 billion pounds in 2022. The United States exported an additional 328 million pounds of watermelon. For additional information, visit www.watermelon.org.

Comments

Recent Press Releases

Key Shopper Behaviors Drive Growth of Watermelon Category

The U.S. watermelon category has experienced strong growth over the last year, with households across the country making an estimated $2.7 billion in fresh watermelon purchases.

Read More
Watermelon for All: NWPB Keeps Marine Corps Marathon Hydrated for the 11th Year

National Watermelon Promotion Board (NWPB) participated in the Marine Corps Marathon (MCM) for the 11th consecutive year. Known as “The People’s Marathon,” the MCM is celebrated annually on the last Sunday of October and stands out as the largest marathon worldwide that does not offer prize money. Instead, it champions a spirited community experience, highlighted by the distribution of refreshing watermelon. This year, 16 pallets of fresh watermelon were enjoyed by participants and supporters from every U.S. state and numerous countries at the Finisher’s Festival, celebrating their marathon achievements.

Read More
National Watermelon Promotion Board Announces Winners of 2024 Retail Merchandising Contest, Highlighting Creativity and Consumer Engagement

National Watermelon Promotion Board has named the winners of
its annual Retail Merchandising Contest, including Grand Prize Winner, Gelson’s Market #23.

Read More