Press Releases

National Watermelon Promotion Board (NWPB) has released the findings of a new study, conducted along with research partner Armada Corporate Intelligence, Inc., that demonstrates the significant positive impact of the NWPB’s activities on the demand for watermelon. The study also shows that investment in the NWPB’s promotional activities results in a strong return on investment (ROI) of 19:1.

A recent study published in Nutrients suggests that watermelon can increase nutrient intake and overall diet quality in both children and adults.

Nutrition Study Finds Watermelon Intake Associated with Higher Diet Quality in Children and Adults Winter Springs, FL – February 27,…

Winter Springs, FL – February 1, 2023 – National Watermelon Promotion Board (NWPB), along with research partner, Armada Corporate Intelligence,…

New “Wintermelon” Toolkit Launches to Support Watermelon Year-Round   Winter Springs, FL – December 1, 2022 – National Watermelon Promotion…

Gathered in Gratitude at the 47th Marine Corps Marathon   Winter Springs, FL – November 15, 2022 – Last month,…

Schnuck’s Richmond Center location takes home Grand Prize Winter Springs, FL – October 25, 2022 — The National Watermelon Promotion…

Embracing New Trends Benefits Board, Leads to Big Wins   Winter Springs, FL – September 6, 2022 – This summer,…

NWPB Launches Use The Whole Watermelon Campaign Encourages Consumers to Eat More (Watermelon), Waste Less Winter Springs, FL – June…

Announcing Christian Murillo as the new NWPB Board President 2022, along with new Executive Committee.

Call for Attendees: Presentation to Highlight Success Stories and Resources Available for Industry Use Winter Springs, FL – February 15,…